Why be a broke loser when you can be a broke winner?
With the UnBroke Yourself app, users add their friends and compete to be the brokest.
Every Broke Coffee (brewed at home) or Broke Lunch (homemade) is logged for points.
The one with the most points at the end of the month wins savings and bragging rights.
This concept won bronze in the 2016 National Advertising Challenge.
